It's hard to understate the element of timing in mobile advertising. In an always-on world where 80% of mobile users check their phones before brushing their teeth, it truly is possible to reach prospects in nearly any setting. This makes the stakes for getting this moment right that much higher.
Yankees legend Yogi Berra once said, "You don't have to swing hard to hit a home run. If you got the timing, it'll go." Let's look at 4 proven ways to get that timing right.
1.) Time of Day
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